Employees play a crucial role in attracting top talent and retaining colleagues. They also showcase the company's culture to the outside world through social media.
Start with Apostle's software solutions or choose a more intensive implementation program with a dedicated partner.
The Marketing and People & Culture teams collaborate to showcase the people and culture behind the brand. By blending marketing's brand expertise with People & Culture's focus on connection and engagement, they create compelling messaging that enhances collaboration and knowledge sharing.
Offer colleagues pre-prepared content to share about work culture, team activities, training and development, employee achievements, and other topics. Encourage them to contribute genuine content on these activities and accomplishments to maintain constant visibility and promote knowledge sharing.
Collaborate closely with the marketing team to develop and distribute content that strengthens the employer brand. Regularly share outcomes to maintain momentum and drive collective success.
Evaluate key metrics such as engagement levels, conversion rates, and qualitative feedback to continuously refine and enhance your People and culture strategy. Use these insights to align recruitment efforts with organizational values, optimize employee experiences, and foster a strong, inclusive workplace culture.
Reduce hiring expenses by 69.7% by leveraging your colleagues' networks to show what it is like to work at your company with software like Apostle for candidate recruitment. Consistent and transparent communication enhances your reputation and boosts application rates by 50%.
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Training and development sharpen skills, while performance management aligns employees with company goals. Promoting personal branding and employee advocacy on social media allows colleagues to showcase their strengths, enhancing their profiles and the company's reputation. This fosters a culture of excellence and strengthens the brand.
Employees align more closely with organizational goals, boosting engagement. Regular updates and training improve knowledge sharing. When shared on social media, these experiences increase visibility, foster a culture of continuous learning, collaboration and strengthen internal communication, enhancing the company’s reputation as a knowledge-driven workplace.
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“Apostle encourages participation. Since we started using Apostle, we have noticed a improvement in the employee involvement,”
“Currently, 50 candidates apply monthly at HAP Oost Brabant, with 1 in 2 being highly relevant. Previously, it was 1 in 6 applicants.”
“Employees can tell you like no other what fantastic, special and sometimes emotional moments they experience during their work.”
We recommend these packages to seamlessly integrate employee advocacy in your people & culture strategy.
Effortlessly manage your company pages and optimize your social workflow in one intuitive dashboard. Share your brand’s story with your dedicated followers.
Combine social media publishing with your initial steps in employee advocacy. Expand your reach by not only posting on your company pages but also tapping into the networks of your colleagues.
Advance your employee advocacy efforts by transforming your colleagues into true brand ambassadors. Implement effective behavioral strategies and a comprehensive onboarding process to support this transformation.
The People & Culture Program equips your organization with tools and guidance to build a strong, engaged company culture. Achieve high visibility and engagement through strategic social media use, advanced software, and support from a People & Culture SRO professional.
Discover firsthand the efficiency and impact of having all your social media activities in one place, tailored to your business maturity and social media strategy. Don't just take our word for it—try it out and experience the difference for yourself!
"We found the Apostle experiment to be very easy to start with. After the kick-off, we could start right away, and we're already seeing positive results."
''Great tool that takes us to the next level. Apostle helps us to increase our local brand awareness, by getting more colleagues involved in sharing.''
"The results speak for themselves: in a month, we gained 3.6 times more organic reach than our LinkedIn page - a great addition to our channel mix!"
ZZP-wetgeving: benut de kansen via de sociale netwerken van collega’s en maak van ZZP’ers vaste collega’s
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