Apostle Social empowered attendees at Web Summit 2024, including Capgemini’s VP, to effortlessly highlight their participation with ready-to-share LinkedIn posts. This streamlined approach boosted their visibility and engagement without disrupting their busy schedules. By supporting executive profiling, Apostle Social demonstrated the value of enabling leaders to maintain an active digital presence, strengthening both personal and company credibility.
Apostle Social made it easier than ever for attendees to showcase their presence at the Web Summit. By providing ready-to-share LinkedIn posts, we enabled attendees to highlight their participation with just a few clicks. This simple approach boosted visibility and engagement within their networks. Many of you took advantage of this opportunity — just like Rodriga Maia, Vice-President and Global Head of Research & Innovation at Capgemini.
As VP, staying connected with industry leaders and sharing insights is key to his role. However, with demanding responsibilities and a packed schedule, personally updating his LinkedIn audience can be challenging. This was especially true when he attended Web Summit 2024 in Lisbon—a massive event that brings together over 70,000 attendees and some of the most influential figures in tech.
To streamline this process, Apostle Social assisted attendees of the Web Summit in creating ready-to-share LinkedIn posts for speakers, including Capgemini's innovation leader. With one click, he could post about his presence at the event, keeping his network informed without disrupting his responsibilities. This approach allowed him to focus on the summit itself, while Apostle Social’s support ensured his attendance and involvement reached his audience seamlessly.
This example highlights the power of executive profiling. By enabling top leaders to actively participate in digital conversations, companies like Capgemini can boost both their brand visibility and credibility. The simple act of sharing an update about his involvement at Web Summit underscored his role as an industry thought leader and Capgemini's commitment to innovation. It helped reinforce trust and credibility with his network, attracting the attention of clients, partners, and potential talent who value insights from a respected figure in the field.
The success of Capgemini’s VP at Web Summit demonstrates why executive profiling should be a priority for any company. Supporting high-level executives with tools and pre-crafted content allows them to maintain an active digital presence without added pressure. When leaders share strategic messages that align with the company’s goals, it strengthens the brand’s online presence, helping to unify and project a consistent voice.
By giving executives the power to share updates within seconds, tools like Apostle Social make executive profiling both impactful and efficient. In a world where credibility and visibility are vital, a streamlined approach to executive profiling ensures that top leaders can share their presence, insights, and values with ease—ultimately benefiting the company and its position in the industry.
Do you want to build trust in your brand and position your organization more strongly in the market? We’ll show you how to give your leadership team a platform on social media to position them as thought leaders and role models within your organization. Learn how to involve them in employee advocacy from day one to create buy-in and achieve the best results.
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.